The rumors are true (and we’re so very excited that they are), Feel Rite Amherst is moving to a brand new location. This is our first free standing store too, the former West Boat Marine building at 445 Niagara Falls Blvd., Amherst, NY 14228. It’s just a tad north from our current location but it means really amazing things for our customers. Primarily, no more fighting for parking spaces and an even better shopping experience.

What’s New

The current Feel Rite Amherst location shares a parking lot with two other businesses so parking spaces are limited. The new location, a one-minute drive from the former store, has its own lot with ample parking, conveniently situated on Niagara Falls Blvd.

Not only will it be in a better, more visible location, the inside just feels more open and spacious. You’ll see much higher ceilings and wider aisles. This will allow for a brighter, easier, and an all-around better shopping experience.

The new store will keep the same key features of the Feel Rite Amherst location on Maple Road; natural and organic products, fresh all organic produce center, nutritional and sports supplements, health and beauty products, café and all-organic juice bar and customer service center. However, the new location will feature a special gift section showcasing products and wares from local artisans. After all, we’re a locally owned business serving Western New York for 45 years. This gives us another exciting opportunity to support our local community by supporting as many local vendors and artisans as possible.

When We’re Moving

To ensure the same high-quality customer service, our current friendly, nutrition-savvy staff at the Maple Road location will transition to the new store when it’s ready. You’ll have to stay tuned for an official opening date, but we expect it to be in late March or early April. We’re going to do it up big, so keep an eye out for grand opening events to come.